How Might has been successfully innovating with blue-chip UK, European and global clients since 2005. We have co-created propositions, strategies and brands for target markets that include mass consumer, parents, youth, 50+, investors and niche B2B.

The results have included a strategy to add over £40 million to annual profits, a brand which has taken a client to the FTSE 100 and a consumer proposition which has demonstrated purchase intentions of over 50%.  Innovations co-developed by How Might are now being implemented in at least five European countries.

We are based in London’s West End, but our more than 100 network members work from all over the world. We serve clients in the UK and globally, both independently and in collaboration with other people and organisations with best-in-class, complementary skills.

How Might Ltd is registered in England, number 5547066. Its registered office is at 20-22 Bedford Row, London WC1R 4JS.

‘How Might’ is a registered trade mark of How Might Ltd.